"One Belt and One Road" Promote the Development of Automobile Industry

China’s auto exports have fallen for four consecutive years after breaking the one-million mark in 2012, but last year finally ushered in the spring of long absence and achieved positive growth for the first time. According to data released by the customs in February this year, China's entire vehicle exports reached 810,000 units in 2016, an increase of 7.19% year-on-year. Apart from the fact that the economies of Russia and Brazil have started to pick up, another important reason can be attributed to the “One Belt One Road” initiative. The countries along the route performed well. It can be seen that as the "Belt and Road Initiative" continues to advance, China's auto companies will develop a broader world in overseas.

Since the “Belt and Road” coverage area is only along the line, there are a total of 66 countries and regions including 10 ASEAN countries, 8 South Asian countries, 5 Central Asian countries, 7 CIS countries, and 16 Central and Eastern European countries. Some of the more typical countries in the automotive market are introduced.

Iran: The current exporting country

Looking at the major destination countries of China's auto exports in 2016, Iran continues to top the list, and the number accounts for 19.3% of China's total exports, showing Iran's importance for China's auto exports.

As an important country in the West Asia region, Iran has played a unique role in the construction of the “One Belt and One Road” by virtue of its rich historical, economic, and cultural resources: it not only has abundant oil and gas resources, but also can provide resources for the automotive industry, and it is “in the vicinity”. "The way" hub, in addition there is a great market potential.

In 2016, the annual sales of Iranian automobiles reached 1,448,500, and the sales volume continued to grow. French automotive PSAs continued to sell well in Iran due to local production. In addition, "Made in China" cars also play a very important role. Among the top ten auto brands in the Iranian auto market last year, China’s three largest automakers were listed on the list, namely Chery, Brilliance and Lifan. In addition, a large number of Chinese auto companies such as Geely, JAC, etc. were popular in Iran. Heavy trucks of China National Heavy Duty Truck also occupy a certain market and have received attention and praise from Iranian consumers.

India: unlimited potential

In 2016, the performance of China's automotive products in the Indian market was quite unexpected. The share of total vehicle exports to India rose from 2.4% in 2015 to 9.5%, second only to Iran.

As the second largest country in the world, India, the car ownership rate is very low, so it is favored by many car companies and believes that the Indian car market has great potential, and the data show that the overall performance of the Indian car market is quite good. In 2016, India's automobile production volume was 4.49 million units, an increase of 8.8% year-on-year, surpassing South Korea as the world's fifth-largest automobile producer. According to the research agency HIS, India is expected to replace Japan and Germany by 2020 and become the third largest auto market in the world.

Although the potential of the Indian automobile market in the future is enormous, the problem is also quite a few. Although the number of vehicles exported to India last year was greatly increased, the largest vehicle model is the low-speed electric vehicle, which also led to the price of bicycles exported to India from 2015. The decrease of 3,000 U.S. dollars to 700 U.S. dollars has lowered the unit price of China's overall automobile exports in 2016 to some extent. In addition, for the development of the electric vehicle of top priority in the automobile industry in the future, India's power conditions and network signal conditions are also unflattering, and these may affect the Indian automobile market.

Pakistan: rare opportunity

The "China-Pakistan Economic Corridor" is a flagship project of China and Pakistan and is a major project of the "Belt and Road Initiative." At the same time, as an important station on the maritime Silk Road, Pakistan plays an important role in the “Belt and Road”.

Three-fifths of Pakistan's entire territory is mountainous and hilly. The southern coast is deserted and the roads are extremely uneven, so off-road models are very popular. At the same time, better farming conditions have also brought many markets for agricultural vehicles and machinery vehicles. As Pakistan’s infrastructure investment continues to increase, its domestic demand for economically robust commercial vehicles is strong.

In 2016, Pakistan’s auto sales volume was 21.13 million. Pakistani domestic cars are mainly dominated by Japanese cars, and Chinese car brands have not yet been introduced on a large scale. Although Chinese car companies have made some moves, such as the attempt of Great Wall Motors and Dongfeng Commercial Vehicles, they have not yet completed a perfect layout. Today, under the influence of the “One Belt and One Road”, Chinese car companies can be said to have encountered a rare opportunity for development.

Russia: The downturn in the auto market

At the beginning of 2014, the European Union imposed sanctions against Russia, and repeatedly expanded the scope of sanctions and extended sanctions, coupled with the slump in the international crude oil market, leading to the continuous decline in the exchange rate of the ruble, and the turbulent domestic political environment worsened the Russian economy, thus making the Russian mayor of the car In the "winter".

According to data from the European Business Association (AEB), sales of passenger cars and light commercial vehicles in Russia were 1.42 million units in 2016, which was 11% lower than the 1.6 million units in 2015. This is the fourth consecutive decline in the Russian automobile market. China's own brands fell more sharply in Russia in 2016, a decrease of 21.4%. According to the latest data, the Russian auto market sold 106,658 vehicles in February, a year-on-year decline of 4.1%. In January-February this year, the cumulative sales volume was 184,574 vehicles, which was a decrease of 4.5% year-on-year.

Even though the overall situation of the auto market is not good, for the country where people are sparsely populated, cars are still necessary for daily life. Lifan Motors in China is a good example. Lifan not only sold well in Russia but was also welcomed by Russian consumers. Today, Russia's sluggish auto market is likely to rebound through the “Belt and Road” east wind.

Kazakhstan: Role of springboard

The role of the five Central Asian countries (Kazakhstan, Uzbekistan, Turkmenistan, Tajikistan, and Kyrgyzstan) is equally important in the "One Belt and One Road." Although the auto market of these countries is very small, in Kazakhstan, for instance, in March 2017, Kazakhstan sold only 2,714 new cars, which was 23.1% lower than the same period of last year. In the first quarter of this year, it sold only 7,569 vehicles, which was a year-on-year decrease. 28.2%. The sales volume of self-owned brand automobile enterprises in Kazakhstan in January-February 2017 was as follows: JAC sold 120 vehicles, Lifan sold 113 vehicles, Geely 16 vehicles and Fukuda 3 vehicles.

However, for our country's own brands, these countries can play a good role as a springboard, can be assembled in the local production models and then face the other CIS auto market. For example, the S3 model produced by JAC in Kazakhstan has already been announced to be exported to Russia, and JAC's return to Russia began. Other car companies are no exception. The current pattern is that auto makers will assemble vehicles in Kazakhstan and Belarus and then radiate the entire CIS auto market.

Vietnam: Strong demand

According to the data of the Vietnam Automobile Industry Association (VAMA), Vietnam’s autos have been developing rapidly since 2014. In 2015, the auto sales reached 210,000 units, an increase of 56% year-on-year. In the first seven months of 2016, the sales volume was 148,000 units, a year-on-year increase. 35.0%, strong demand in the automotive market.

Vietnam has a population of 90 million people and is a big country for motorcycles. Currently, it is limited by the level of consumption and the vehicle ownership is low. With the increase of national income, the popularity of automobiles will drive the rapid increase in demand, and the automotive market contains enormous potential. Nowadays, Vietnam is the primary destination country for China's commercial vehicle exports. In 2015, China’s exports of commercial vehicles to Vietnam exceeded 70,000 vehicles, accounting for 17% of China’s total exports of commercial vehicles. However, as Vietnam gradually reduces the import vehicle tax rate of ASEAN countries, leading to a decline in the import volume of commercial vehicles in China, in order to improve competitiveness, China's autonomous auto companies need to establish overseas factories in Vietnam to achieve localized production, or export to ASEAN countries after the establishment of factories Vietnam. At present, Beiqi Foton in Vietnam, Thailand, Malaysia and Indonesia, Sinotruk has established overseas production partnerships in Malaysia and Indonesia, laying the foundation for future exports.

Egypt: Rising

Second only to Nigeria, Egypt is the second most populous country in Africa, with a total population of more than 90 million. It is one of the world's major automotive markets. It is also a construction country in the “Belt and Road Initiative” blueprint in China, and cooperates with various fields in China. Constantly deepening.

The data show that from January to November 2016, the Egyptian automobile market accumulated sales of 185,766 vehicles, a year-on-year decrease of 27.0%. The cumulative sales volume of Chinese brand vehicles reached 17,739, and the Chinese brand's share in the Egyptian automobile market was 9.5%. The sales were Chery, Geely, and Brilliance is the mainstay.

On the one hand, Egypt is a big consumer of automobiles, and it is highly valued by many automobile companies in the world. On the other hand, Egypt is also a developing country. The middle and low-income groups account for the vast majority, and the overall purchasing power is low. Therefore, when residents purchase cars, prices become Its primary considerations. Many Egyptian consumers have high expectations for Chinese cars. Compared with Japan and South Korea and European and American brand cars, the competitive advantage of Chinese cars lies in the fact that their quality is comparable and their prices are relatively affordable. In this way, the overseas business of Chinese car companies will be expanded with the Egyptian market. In the future, Egypt will become the assembly, export and service center of Chinese car companies in West Asia and North Africa.

It is worth noting that Egypt and Morocco, Tunisia and Jordan and other countries have signed a number of preferential agreements in the field of trade, such as Egypt's production of cars into the Morocco market, the basic tariff is zero. Chinese automakers can take advantage of Egypt’s fulcrum and continue to expand their share of the African market.

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