100,000 data tells you that big TV should be chosen as such?

Nothing, then there are doubles, there are Black Friday, New Year's Day promotions, spring promotions...

It is not easy to shop, and it is precious and precious.

After analyzing the 100,000 commentary data, the “Consumer Report” gives three recommended products. They are:

Samsung UA55KUC31SJXXZ 55 inch price: 5499 yuan

Sony KDL-48W650D 48 inch Price: 2899 yuan

Micro Whale WTV43K1J 43 inch Price: 2098 yuan

In order to more intuitively present the gap of 32 televisions, the weights of the “Consumer Reports” for each indicator are set as follows: appearance (10%), picture quality (60%), sound quality (20%), and after-sales (10%), and Comprehensively derive the CCR index of the product.

In order to take care of mainstream consumers' propensity to consume, "Consumer Reports" selected TVs of both the 45-inch and 55-inch sizes as the subject of word of mouth evaluation.

The evaluation results showed that the gap between the 17 C-indexed TVs with 45-inch segment TVs and 15 15-inch segment TVs was not significant. Most of the CCRs were clustered between 7.2 and 8.7 points. This shows that the two currently available on the market are hot selling. Size TV homogeneity is more serious. Considering that the television industry has matured for many years, television manufacturers generally will not put the latest technology in these two sizes, so the gap will not be too big.

In addition, internet TV brands such as LeTV and Xiaomi scored low in word-of-mouth, mainly because the effects of the screen quality failed to satisfy consumers, but they had certain advantages in network resources, such as LeTV's sports channel.

It is worth mentioning that, from the perspective of word-of-mouth evaluation, domestic brands are not inferior to foreign brands, but they have more advantages in price.

In order to provide consumers with convenient and quick purchasing reference, "Consumer Report" will list 3 recommended products and 3 unrecommended products according to this word of mouth.

Evaluation Star - Samsung UA55KUC31SJXXZ 55 inch

Price: 5499 yuan

The first word of mouth was the Samsung UA55KUC31SJXXZ. Its CCR index was the highest among the 32 products, reaching 8.7 points.

It scored higher on the four aspects of “appearance”, “image quality”, “sound quality” and “after sales”. In terms of parameters, it is equipped with a 55-inch 4K curved screen with a curvature of **0R (close to human eye curvature). In the 3525 evaluations, 28 consumers mentioned the words “presence” and “immersion”.

In terms of quality technology, HDR uses HDR high-dynamic display technology to synthesize higher-quality images, making blacks darker, whites more white, more dynamic contrast range, and better visual experience.

Quality Star - Sony KDL-48W650D 48 inch

Price: 2899 yuan

The Sony KDL-48W650D ranked second in 17 45-inch segment TVs. It was more cost-effective than the first Samsung with a price of more than 5,000, and it scored the best 8.5 points on a single item.

Among the 3003 evaluation data, 33 consumers indicated that the body is thin and has a sense of design; however, 10 consumers are not satisfied with the base of their plastic material.

As a "big brother" who has been deeply cultivating the television industry for many years, Sony uses its unique X-reality Pro sharp image processing engine to analyze and purify and enhance the display effect of the screen. Even in the face of low-resolution screens, it can be optimized.

Therefore, 182 consumers mentioned the word “color”, and 12 reviews praised “high color reproduction”.

Domestic Star - Micro Whale WTV43K1J 43 inch

Price: 2098 yuan

As a representative of domestic products, the Whale WTV43K1J scored a good 8.4 points. Although the "picture quality" was slightly inferior, it scored more than 9 points on "appearance", "sound quality" and "after sales".

It has built-in Hi-Fi audio, and uses the second-generation ingot-type treble horn technology, high-pitched sound, full midrange, and true human voice.

As an outstanding representative of the Internet brand, its own WUI system experience is excellent. Moreover, newly-purchased users can receive one-year platinum membership (some 4K resources can be watched), providing more hot domestic resources (relative to the advantages of foreign brands). Among the 941 reviews, 59 consumers mentioned the word “membership” and they have a certain user base. Ultra-narrow frame design with a price of 2098 yuan, highlighting a certain cost-effective.

Philips 43PFF3661/T3 43 inch

The CCR index of the Philips 43PFF3661/T3 is only 7.4 points, which is not good for "quality" and "sound quality".

Although it is equipped with a 1080P screen and Philips virtual surround sound technology, but many consumers are not very satisfied with its performance, pointed out that its screen "poor color, the picture is pale", "general sound, volume is small."

Konka LED43E330C 43 inch

The Konka LED43E330C scored the lowest 7.2 points in 32 televisions. Its score on "picture quality" and "sound quality" was also the bottom, with 7.0 points and 6.6 points respectively.

Many consumers point out that the actual border effect is different from advertising, unlike the narrowness of the advertising map. In addition, the main disadvantages reflected in the comments are: the picture is not clear enough, there is light leakage on the edge, the image is normal, and the sound performance is poor.

LeTV 4 X55 55 inch

The LeTV Ultra 4 X55 performed the worst among the 15 55-inch segment TVs, with a CCR of 7.8, with a minimum of 6.5 points on the sale.

What makes people frustrated is that every time they turn on their music, LeTV has tens of seconds of mandatory advertisements and cannot install third-party software. Of the 3,146 reviews, 30 consumers directly referred to the "advertising" issue.

The difference in after-sales service is mainly reflected in the problems of poor after-sales service quality, reservations, installation fees, and high failure rates. Of the 3,146 evaluations, there were 60 complaints concerning complaints such as “broken screen, scar, and no reaction”, accounting for 1.9% of the total. And some consumers have a problem with the backlight of the screen.

TV shopping know more

According to the recommendations of the US SMPTE (Society of Motion Picture and Television Engineers) and Consumer Reports, the viewing distance is about 1.6 times the screen size, which is the most appropriate viewing effect. According to the average person watching television at a distance of 4 meters, the most suitable TV size should be about 98 inches.

Therefore, for consumers who are pursuing realistic results, Xiaodao suggests large-sized products. However, in order to protect the health of the individual's eyes, the Chief Executive advises consumers not to watch television for a long time, but pay attention to rest. It is better not to watch TV in a dark environment because the eyes are in a dark environment and the pupils are magnified to obtain more light information. .

Although the era of intelligent appliances has come, but the magazine recommends that consumers should not focus too much on television's smart features, after all, the screen is the basic parameters of the TV itself, and from the production point of view, the cost of the TV screen to account for the cost of TV machine More than 70%. Therefore, our reputation evaluation also set the weight of the “picture quality” item to 60%. For consumers who focus on viewing resources, they can choose smart TVs with rich network video resources.

We have also published articles on TV evaluations in the past. You can click on the “micro-official website” on the “consumer report” WeChat public number, and click to enter the search to view.

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