How does LED lighting "light" itself?

Recently, the countdown of incandescent lamps, the publication of the "National New Urbanization Plan" and other good news prompted the spring of 2014 LED lighting industry development. It is understood that the LED lamp industry has once again appeared hot in recent days, and many LED lamp manufacturers' orders have appeared full. In March-April, there was a new wave of stock preparation, multiple positives appeared, and the global LED lighting market would have an impact of 1,000 yuan. scale. Among them, foreign orders also accounted for a lot of shares.

In 2014, the overseas market for LED lamps will be even larger, but the price of LED lamps will also decline. For export-oriented LED manufacturers, how to achieve "preserving prices, guaranteeing quality and quantity" in the fierce competition? It really has a certain degree of difficulty. If we only blindly fight the price war, we will end up with a terrible ending. Therefore, we can strive for advantages from the following aspects.

1, speak with quality. The competition in the export market is getting bigger and bigger, and the price war is getting more and more intense. If it is only limited to price competition, it will be very miserable, and foreign customers will become smarter. Therefore, when you think of retaining customers, you must not only compete on price but also convince each other with product quality and service to speak with quality and service. For example, St. Nees LED lighting to ensure product quality, customers in the purchase once, I feel very satisfied, continuous orders, after the year successfully took over a large customer in North Korea, a large number of export LED bulbs.

2, focus on their own brand. At present, many LED lamp manufacturers are relying on foreign companies to do OEM, so there is no own brand and core technology. Therefore, companies need to focus on building their own brand image, positioning the brand higher than the price. The basic design concept is "energy saving, carbon substitution, and environmental protection."

3. Attract customers with new technology innovations. In the “beautiful and unsatisfying” overseas market, LED lamp factories are also focusing on technological innovation while ensuring quality. New technologies are used to attract new customers. For example, intelligent control, solar energy, and dimmable color temperature control technology can be added. , to guide customers in the country.

Therefore, in the face of such a good environment for the overall foreign trade market, LED lamp manufacturers should make some positive adjustments to allow them to “go out”. Usher in greater development.