LED lighting commercial civilian promotion difficult

As market development faces bottlenecks, the development prospects of LED lighting products are overshadowed.

Since last year, the domestic LED market has suddenly become extremely optimistic. Domestic and overseas investment and mergers have accelerated the process of integrating upstream and downstream enterprises. State-owned capital and private capital have also entered the industry and there has been an upsurge in industrial investment. However, experts from the Zhongshan Inspection and Quarantine Bureau said that due to the lack of core technologies, LED lighting is still affected by commercial and civilian promotion, and a large number of companies are flooding into the LED lighting industry. Overcapacity caused by overheated investment should attract attention. At this stage, energy-saving lamps still Is the mainstream of energy-saving products, energy-saving lighting industry planning needs a reasonable layout.

The status quo LED lighting products are not applauded In recent years, due to the guidance of national policies, a large number of companies wishing to obtain state subsidies have invested in LED lighting. In contrast, the investment in CFL energy-saving lamps is not enough.

Zhongshan Guzhen lighting industry has entered the LED lighting industry since 2003. It has experienced the development of “landscape lighting” and “applied lighting”. Now the industrial chain has expanded to indoor and outdoor decorative lighting and commercial lighting. It also extends to Packaging, accessories and other links formed a dynamic and emerging trend of emerging LED lighting industry. At present, lighting companies in the area have launched LED lighting products, but the high initial investment has not brought substantial profits.

According to statistics, Zhongshan District is the largest energy-saving lamp production base in Guangdong Province. In 2010, the export value was as high as US$215 million, while LED lighting was only US$42.292 million. The scale was not in the same order of magnitude. In the first quarter of this year, the export value of LED lighting was also far away from the energy-saving lamps.

In the domestic market, since the cost of LED lighting is much higher than that of energy-saving lamps, there are still difficulties in commercial and civilian promotion. The second and third tier cities have never heard of LED commercial lighting, and will not replace the existing traditional lamps at a higher cost. In addition, the market development efforts are insufficient. The application of LED lighting only exists in large supermarkets and entertainment in some developed cities in China. Facilities, construction and road lighting projects.

Under this circumstance, some enterprises that have been enthusiastic about LED lighting in the earlier period, such as Huayi Lighting, have turned back the direction of the promotion and the production focus back to the energy-saving lamps. According to Liu Zhihong, director of the Guzhen Town Office of Zhongshan Inspection and Quarantine Bureau, LED lighting is taken as an example. Currently, only 10 companies, such as TaiTeng, have the capacity for bulk export.

After the market will break through the bottleneck will become the mainstream Although the LED lighting at this stage there are such or such problems, but the industry's future of the LED lighting industry is still very optimistic about the future.

Last year, LED lighting products exported 200 million yuan to Taiteng Lighting. Its chairman, Tong Shiquan, said half-jokingly in an interview with reporters and said that in accordance with the development momentum of LED lighting industry, in a few years, the company's LED export value will not be 200 million yuan, and it may be 200 million dollars.

As a Taiwan-funded enterprise, Taiteng Lighting Co., Ltd. has established cooperative relations with four of the world's top five lighting companies. After successfully succeeding in foreign markets in the past few years, Taiteng Lighting currently specializes in establishing a factory that is mainly responsible for the production of products in the domestic market. . The person in charge of the company said that LED lighting products, whether abroad or domestic, the market space is very large, after breaking the bottleneck of industrial development, will become the mainstream lighting products.

It is understood that the global incandescent light cut-prohibition policy will be implemented in order from 2012 to 2014, making incandescent lights gradually disappear in the market after 2012. It is estimated by industry insiders that LED will enter the lives of the people in an explosive manner after about three years. Vice President and Secretary General of Zhongshan Lighting Industry Association, Decheng District, said that a few years ago, many lighting companies in Guzhen still did not know what the LED lighting was. Today, there are more than 500 LED manufacturing companies, indicating the prospect of LED lighting industry. Huge.

When asked whether LED lighting products currently have the problem of overcapacity that the industry is concerned about, Dudecheng believes that this is mainly because LED lighting has not achieved a breakthrough in terms of technology and price, and it is still unable to enter ordinary people's families. “But we need to see When the energy-saving lamps became more than a decade ago, many people had such questions - are so many energy-saving lamps going to reclaim the sea? Now, when we think about it, the development of LED lighting is also experiencing such a situation. Of a process."

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