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“In early January, I was optimistic about this TV. At that time, the lowest price in the store was 7,999 yuan. I think there will be large-scale promotions before the Spring Festival, and there will be no shots. But now the price has not dropped, but it has increased. "Ms. Zhang told reporters that the price of the TV is now 10,999 yuan, after the "straight down", "subsidy" and other benefits, the minimum 8999 yuan, more than 1,000 yuan a month ago. The reporter noticed that on the major home appliance stores and e-commerce websites, many of the current popular home appliances such as color TV sets and refrigerators have risen by several hundred yuan or even a thousand dollars over a month ago. For example, a joint venture brand 60-inch LED color TV, the current price is 10,000 yuan, and at the end of last year when the price was 9,500 yuan, the price of a domestic brand refrigerator is also 200 yuan more expensive than a month ago.
“In addition to cost factors, the demand for household appliances purchased by the people before the Spring Festival is relatively strong. It is the main price increase reasons for manufacturers and stores to take advantage of the opportunity to raise prices.†Wu Jing, secretary general of the Tianjin Household Electrical Appliance Industry Association, said that people should try not to purchase before the holiday. Hot commodities, after the Spring Festival, the prices of such commodities will return quickly and rationally. For non-buyable goods, you should make more "comparisons" on the Internet, go to the bargaining field, and choose the most suitable way to purchase. In addition, when consumers purchase home appliances, they must also agree on delivery and installation time to ensure peace of mind during the Spring Festival.
Appliance prices rose before the holiday
Buy a big LCD to see the Spring Festival Gala, buy a large refrigerator to save New Year's goods, change the microwave oven to do New Year's Day ... ... near the Spring Festival, the popularity of the city's home appliance stores rose. However, recent promotional efforts for home appliances have not been “forcedâ€, and some hot-selling products have even taken the opportunity to increase prices. Industry insiders reminded consumers to try not to buy hot items before the holiday, and some commodity prices will return quickly and rationally after the Spring Festival.