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The “2013 China Good Products Tour Exhibition and Merchants Conference†attracted more than 80 merchants from various channels such as circulation, retail and engineering to attend the meeting on time. During the period, Zhu Haisheng Lighting Chairman Yao Huaiju, Laiwei Optoelectronics Marketing Director Mao Zilai, Love Huajia Lighting Hubei Operations Center General Manager Wang Wenqiang, Wuhan Character Decoration Senior Designer Xiao Yong and others successively on corporate advantages, brand strategy, business tactics, In-depth discussion of lighting design and other aspects. Finally, He Wenbin, director of high-tech LED marketing, analyzed the situation of the LED industry with accurate data. The participants expressed that the quality of the forum was quite high, and the cost performance and marketing strategy of the company were close to the market and benefited a lot.
Wang Wenqiang, general manager of Huahua Lighting's Hubei Operations Center, said that the current business licenses are mainly facing three levels of market demand. The penetration of LED is in fact proportional to the price of traditional commercial photos, but also depends on the professionalism of the manufacturer, the quality of the marketing team, and the after-sales service system.
The first is the high-end market: the price is not sensitive at this level, the market promotion is mainly concentrated in the design institute and tooling company channels, and the marketing and technical personnel of manufacturers and merchants are very demanding. The mid-range market: products with high cost performance requirements, the price is 40% of the consideration. The promotion channel is the headquarters of each brand chain store, general lighting, floodlighting, dealer problem, need to find the corresponding manufacturers with relatively low color rendering index, but the technology is relatively mature. Manufacturers need to segment products, such as food and beverage stores for moisture, dust, and even line anti-mouse. However, clothing and jewelry have a particularly high requirement for color rendering. There is also a low-end market: this is the only area where prices are the only chips, and there is no technical content. The market demand is very large, wholesale impulse, quality is difficult to guarantee. Mainly for home improvement and second and third line tooling. 
Wang Wenqiang: The three commercial market levels must be "individually"
On the afternoon of April 19th, Gaogong LED hosted the “2013 China Good Product Tour Exhibition and Merchants Conference†hosted by Gaogong LED's “Lighting Channelâ€. The Wuhan Station ended successfully.