The story begins with a radio. After 50, Zeng Dezhen was born and grew up in a time when the opportunity was relatively poor. It was the radio that added a lot of fun to his teenage time. He began assembling a variety of radios during his elementary school, including the ore machine that did not receive the radio and the regenerative multi-tube single-band radio that barely received the radio. In the early 1990s, Zeng Deyi became the first person in the country to market high-fidelity audio, and Zeng Dejun, who designed the first Hi-Fi commercial amplifier in China, was named "the father of Chinese gallbladders." He has been an educated youth, experienced the turmoil of the Cultural Revolution, served in the Second Artillery Service, engaged in teaching and research in military academies, and later demobilized to start a business in Shenzhen. In 2010, he started his business again and established Shenzhen Yundong Chuangxiang Technology Co., Ltd. to start product development. Zeng Dejun is now the founder, designer and CEO of Yundong Creative / Jingdian Technology. On December 4th, in the intelligent hardware movement of the IOT Conference sub-forum held by Jingqiang Jufeng's electronic enthusiast network in Jingdong Smart Teahouse, Zeng Dejun and the participants at the scene shared their own way with the title of “One Radio Storyâ€. The entrepreneurial journey that has come. He believes that China's smart hardware market lacks core technology and its own brand, and embracing the Internet can bring a broader market. Adhere to independent brands and core technologies He pointed out that "99% of the world's audio is made or even designed by China, but it does not have its own brand and core technology." After the start of the business, Zeng Dejun designed the first radio to be R601. The design began in 2004 and lasted for 3 years. In this radio, the characteristics of each part of the radio, such as speakers, amplifiers, acoustic structures, etc., are combined to complement each other. Subsequently, Zeng Dejun developed the R601 to the R60x series, and designed the more portable R30x and floor-standing R80x series. In addition, Elvis Radio is a radio developed according to the R601SW, the highest-end R60x series. It has added Bluetooth function and NFC smart wireless pairing technology to the original. In addition to listening to traditional radio stations, it can also be established and used via Bluetooth. The mobile app listens to audio content - in other words, comes with a Bluetooth speaker function. In addition to the classic route of the Elvis family, Zeng Dejun currently has a new line of intelligent audio products, focusing on the technology market. The latter is derived from Zeng Dejun's idea of ​​making products like SONOS. It brings a new music listening experience. With the mobile app, you can control all the speakers in your home. You can get any music in the cloud at any time through the music app. Until the 2006 iFA show in Berlin, after seeing the products of SONOS, Zeng Dezhen immediately realized that this was what he wanted before. He thought that through the cloud signal source, the original separated equipment and content were combined into one. This trend is very promising. . Zeng Dejun looked at the patents used by SONOS on public information and understand how it is implemented. The core technology of SONOS is multi-device interconnection and networking, so that all audio can sense each other and communicate data. After understanding, Zeng Dezhen believed that he could develop a new set of standards without "cottage" SONOS. After several reversals of the structure, I finally completed the development at the end of 2012. Subsequently, under the leadership of the Ministry of Industry and Information Technology, Zeng Dejun and Lenovo, Konka, TCL and other manufacturers jointly launched this "IGRS standard", marking that China has an independent intelligent audio standard. It is reported that relying on this standard, the wireless audio system designed by Zeng Dezhen personally will be in the market this year. Internet and smart hardware waves Zeng Dejun said: To be an international audio brand in the Internet era, he has also been practicing. He pointed out at the meeting that the radio + Internet model brought a broader market to the radio. Using the crowdfunding of the radio, let yourself seize the tail of the Internet era and invest in the Internet + era of entrepreneurial innovation. The Elvis Presley-class radio has attracted widespread attention in crowdfunding in Jingdong, with more than 5,500 supporters and a crowdfunding amount of more than 3.6 million. He said that he has played five crowdfundings so far. Four projects were played on Le Tong crowdfunding, ranking 1, 2, 3, and 5 respectively. At the same time, Zeng Dejun's Internet transformation of traditional industries has attracted the attention of several channels of CCTV. However, embracing the tide of the Internet, it is inevitable that the impact of the smart hardware wave. In the past two years, under the impetus of capital, intelligent hardware products have made breakthroughs in different fields, and many manufacturers have begun to explore this emerging market. In foreign countries, Internet technology giants such as Microsoft, Google, consumer electronics companies such as Sony, Samsung, and traditional companies such as Nike and Adidas have extended to smart wearable devices. In China, smart bracelets produced by Qihoo 360, Xiaomi, ZTE and other companies have occupied a certain market share. In fact, the radio is a niche market with limited potential. However, in Zeng Dezhen's view, Yundong Creative's product is a identifiable product that combines the radio function with the Bluetooth speaker function. Since 2013, Bluetooth speakers have become popular and are increasingly popular with consumers. Zeng Dejun hopes that the radio function is the recognition symbol of the cloud-moving bluetooth speaker, thus forming a differentiated route. For example, Elvis Radio is a hand-made, high-quality radio with Bluetooth speaker function. Next, Yundong plans to set up a team in the United States and Germany. Zeng Dejun said, "Our biggest advantage is the level of internationalization of hardware and software products. I am very confident about quality. Chinese companies need to upgrade and upgrade their brands. International brand, international thinking, international ambition, without these, we can't go further ahead, this is my goal."
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The father of China's biliary machine, Yundong Chuangxiang / founder of the classic technology Zeng Dejun 