Since the second half of 2016, although the LED industry has recovered overall, it still faces fierce market competition. The industry has been reshuffled and the polarization of enterprises in the industry is obvious. Therefore, LED packaging enterprises with scale advantages, technological advantages and capital advantages will have better development opportunities in the future. Since its establishment, Zhaochi Energy-saving Lighting has been rooted in the field of LED packaging and has been deeply cultivated. After nearly seven years of continuous efforts, it has become a medium-sized LED backlight in the field of LED TV backlights with excellent product quality and excellent customer service. One of the major suppliers in the LED lighting market has also been highly recognized by international first-line brand customers. It is understood that Zhaochi energy-saving lighting is mainly engaged in the research and development, production and sales of LED devices and components, based on the mid-stream packaging industry of the LED industry chain, positioning in the two core application areas of LED lighting and LED backlight. Its LED lighting products are mainly used in indoor lighting, LED backlight products are mainly used in LCD TVs, computers, mobile phones and tablet computers. Thanks to its precise positioning, the rapid development of Zhaochi Energy Savings in these years is obvious to all. Under the situation that the market demand is exploding, Zhaochi Energy Co., Ltd. will vigorously expand its production capacity. In June this year, the production, research and development and sales of LED epitaxial chips invested by Zhaochi Energy in Nanchang High-tech Zone completed the industrial and commercial registration procedures in August 2017. The investment will also add 1,000 LED packaging production lines to Jiangxi Zhaochi. Up to now, Zhaochi has 500 packaging lines, with a monthly capacity of about 4000 KK--5000 KK. It plans to add 100 packaging lines at the end of the year. Of course, the pursuit of scale through expansion is only one of the important strategies for the steady development of Zhaochi. In the current fierce market competition environment, Zhaochi Energy has always adhered to the high-end product line, avoiding low-end and homogenized competition as much as possible, grasping the development trend of LED packaging technology, and continuously improving in technological innovation and industrial innovation. Increase the technical content and added value, scale the product category horizontally, and differentiate the competition. It is worth mentioning that at this year's Hong Kong Autumn Lighting Fair, Zhaochi Energy has displayed COB, CSP, AC LED modules and filaments as key products, and has successfully attracted many domestic and foreign buyers. Increased market acceptance, good prospects for AC LED modules According to Tang Liang, the energy-saving product manager of Zhaochi, “Our AC LED module is an export-oriented product with quality requirements, mainly developed for the mid-to-high-end market. Currently, there are tens of thousands of monthly sales and keep Growth situation." Indeed, when it comes to the new profit growth point of the LED industry in 2017, AC LED linear modules must not be ignored. Because the AC LED module integrates the light source + power + line + heat sink, the design of the luminaire is more space-saving, and the market acceptance is slowly increasing. However, there are also many people in the industry who have questioned the AC LED module and even rejected it. They believe that AC LED module technology is not mature enough to be realized in the mid- to high-end market. "At present, there are two ways to promote the promotion of AC LED modules. One is to "borrow the ship to the sea", and the shipment is carried out with the popularity of big brands. The other is to locate the middle and high-end customer groups, and they are 'joining' with the most design. The best solution is that the foreign market is not simply pursuing price, but more demanding quality. After clear positioning, the company has a very good chance. As far as I know, Yiguang, Samsung, Seoul Semiconductor, Osram, Philips, etc. The factory has been involved in the field of AC LED modules, and has formed a certain amount of shipments." Tang Liang told Gaogong LED. According to Gaogong LED, Zhaochi energy-saving AC LED module is mainly for foreign markets, and only for the domestic market. In this regard, Tang Liang made the following explanation: "First of all, Zhaochi energy-saving lighting company is located in Shenzhen, there is no advantage in labor costs; secondly, the domestic market is fiercely competitive, the main price war, the quality risk is higher for AC module products; Finally, avoid product conflicts with some customers." Continue to expand COB product R&D investment In the past two years, COB market demand is growing rapidly, especially in the high-end commercial lighting field, and the penetration rate is getting higher and higher. In addition, in the outdoor lighting market, the COB application ratio has gradually increased, so more and more manufacturers are involved in the COB market. In terms of commercial photos, Zhaochi Energy Saving Lighting continues to expand its investment in new COB products. With the improvement of COB packaging process, COB's high temperature resistance and brightness performance have been greatly improved. In the first half of the year, COB product orders increased significantly. According to Tang Liang, “We have upgraded COB products. In addition to the economical models of regular dresses, we have also added high-quality models for sub-segment lighting. Among them, aquatic products, clothing, home, fruits and vegetables are subdivided. †In terms of high-quality products, Zhaochi Energy-saving Lighting is committed to improving the light-emitting type and reducing the light-emitting area, which is more conducive to light distribution. At the same time, the precipitation process is used to improve the quality, high temperature resistance and reliability. In terms of circulation, Zhaochi energy-saving lighting is mainly cost-effective and large-scale. The product parameters are marked with the “reality†of the domestic market demand, and the whole lamp can be 80lm/w to avoid over-quality and improve the cost performance on the basis of ensuring quality. It is reported that the monthly sales volume of the current energy-saving circulation COB products has reached 3 million to 5 million pieces. Improve product performance, comprehensive layout CSP After a round of debate on CSP marketization last year, the first half of this year, due to the transfer of CSP fluorescent film technology of a Japanese company, it has set off a new wave of attention. As we all know, the application side has always had a misunderstanding of CSP performance and difficulty in use. After the market subsidence in the last two years, more and more enterprises are designing products for the characteristics of CSP, such as those already used in the lamp industry. CSP products. Keeping up with the market demand and adjusting the business strategy in time is the "library" for Zhaochi Energy to seize the market. At present, the CSP energy-saving CSP has been used on a large scale in the backlight field, and is expanding the field of layout lighting. Nowadays, the performance of CSP products is continuously improved. In the first half of this year, the development of new lighting products with different specifications such as CSP1111, CSP1313, CSP1515 and CSP1919 has been completed. At the same time, high-pressure CSP lighting has been completed on CSP1313 specifications. Product development. 18V Power Adapter,18V 3A Adapter,Desktop 18V Power Adapter,18V Dc Power Adapter ShenZhen Yinghuiyuan Electronics Co.,Ltd , https://www.yhypoweradapter.com
